The inconvenient truth

The environmental crisis has reached a critical point.
Human activities are responsible for the current situation.
Sportswear manufacturing is –of course- one of these activities, among many others.
What should we do?

9UP values

9UP comes from an old and strong passion to our sport: Ultimate.
Our values reflect those of the sport we love: conflict resolution, teamwork, pursuit of excellence, mutual respect.
We could translate the fundamental Spirit Of The Game rule into this statement:
“competitive business is encouraged, but should never sacrifice the respect of the people and the environment
and the joy of support Ultimate players and the growth of the sport”.

Yeah, big words.. what do we do practically?

We know that our business activity – from powering factory to dyeing shirts – creates pollution as a by-product.
So we are committed to reduce those harms. We’ve always avoided unnecessary plastic packaging and
now we are going to use a new 100% recycled polyester as the main fabric for our clothes.

Recycled Polyester

We were looking for a more sustainable system, one that uses fewer resources, discards less and better protects people’s health.
We found an answer in Newlife™ : it’s a unique, complete and certified system of recycled polyester filament yarns coming 100% from postconsumer bottles sourced, processed into a polymer through a mechanical process, not chemical, and spun into yarn completely in Italy.
We offer recycled polyester in all our garments (t-shirts, shorts, long sleeves, tank tops, light hoodies, etc.)
Using recycled polyester lessens our dependence on petroleum as a source of raw materials.
It curbs discards, thereby prolonging landfill life and reducing toxic emissions from incinerators.
It helps to promote new recycling streams for polyester clothing that is no longer wearable.
And it causes less air, water and soil contamination compared to using non-recycled polyester.

Staying true to our core values during these first years in business has helped us create a brand we’re proud to run and work for.
Our new focus on making sustainable products allows us provide a better and fairer service to the Ultimate community.